AI visibility for accountants, lawyers and advisors
A freelancer looking for a bookkeeper or an employer with a labour dispute asks an AI assistant first these days. The firms that get mentioned get the conversation.
An employer facing a looming labour dispute types into Claude in the evening: which firm is good at employment law for employers in my region? The assistant names two firms, with a professional register and a few reviews as support. The next morning the employer calls one of the two. In a trust market, being mentioned in that answer is worth more than a page of ads.
The questions we measure for your industry
These are four from the starter set; in the app eight are ready for you and you add your own customer questions.
- →“What is a good bookkeeper for freelancers?”
- →“Which law firm is good at employment law for employers?”
- →“What does a bookkeeper cost on average per month for a small business?”
- →“Which consultancies help SMEs with subsidies?”
Why this matters now
Professional services is a trust market par excellence: one recommendation in an AI answer weighs more than ten ads. And whether you are mentioned is measurable, per question, per assistant.
Every measurement puts such a question live to ChatGPT, Gemini and Claude, multiple times, because AI answers differ each time. You get percentages with a confidence interval and the sources that determine the answer; that is your worklist straight away.
The sources AI cites in your market
AI assistants do not invent their recommendations, they lean on sources. These are the types that typically appear in this industry; which ones count for you differs per assistant and you measure that in the app.
Professional registers (NBA, Orde van Advocaten, KvK)
Assistants use official registers to determine who is qualified and active; a complete, findable profile helps.
Reviews and local directories (Google, Advocaatscore)
In a trust market, ratings and specialization weigh heavily in who an assistant recommends as 'good'.
Subject-matter content on your own site
Clear, dated explanations about your specialism make you citable; a model cites substantiated facts, not a woolly services page.
Three steps to start today
- 1
Measure your firm on the questions clients start looking for an advisor with, including your specialism and your region.
- 2
Make sure your listings in the relevant professional registers and on review sites are complete and up to date; that is where an assistant tests your credibility.
- 3
Publish clear, dated expert content about your specialism, so your site becomes a citable source instead of a brochure.
Frequently asked questions
Our services are local. Can Geony measure per region?
Yes. You set your questions with the region in them ('bookkeeper in [city]'), and the measurement runs them separately. Especially on regional questions the answers are often thin, and winning a spot is cheaper than on national terms.
We are not allowed to simply advertise with results. Does that clash?
No. Geony measures whether and how you are mentioned in AI answers; it is an internal insight and a worklist, not an advertising message. What you do with it externally you decide yourself within your own professional rules.
How do I rank higher in those answers?
Usually by being on the sources that feed the answer (registers, review sites, trade media) and by publishing citable, dated content yourself. The measurement shows per question which sources those are; your worklist follows from that.
Want to try it first? Do the free AI check with one of these questions and see within twenty seconds whether you are mentioned. Or start right away: the wizard sets up the starter set for professional service providers automatically.
Is your industry just next to these? View all industries; the measurement works anywhere customers ask for recommendations.
Within a day you'll know whether AI mentions or ignores your brand
The first measurement runs on your own prompts, across three assistants, with real figures. No demo data, no sales call first.
Prefer to talk it over first? Book a call